Summer is here! Do you have an exciting vacation plan coming up?
In the Pinterest universe, however, summer means the seasonal slump in traffic for lots of business Pinterest accounts. This is normal since people are vacationing and less people spend time on the internet.
If you’re utilizing Pinterest to market your business, the roller coaster ride is what makes it exciting, no?!
Don’t I know about those sinking feelings watching the analytics taking a nose dive? Or the elated feelings when it’s going up even just a tiny bit? (Haha… I know I should refrain from checking the Pinterest analytics for my clients’ every single day!!)
Fear not! Even though it’s summer in the United States and lots of people are vacationing, people are still searching Pinterest for graduation, weddings, travel plans and the likes. It’s also good to note that 50% of Pinterest users are international users. So, your potential audience is still out there scrolling Pinterest feeds.
What To Pin In June
Pinterest Trends that are HOT right now:
It’s that time around to celebrate our graduates. Think about graduation party ideas or favors to celebrate this milestone or how to help the new graduate navigate adulting the right way.
- Father’s Day
June 16, 2109 is Father’s day. Last minute father’s day gift idea anyone? Pin tech gadgets, camping gear, kitchen appliances or outdoor ideas to make his day special.
Summer travel is on their minds. Be it short weekend gateaways, long vacation to exotic paradise islands, or outdoor/camping trips to national parks.
- Summer food
Light, healthy food, BBQ recipes or any grilling recipes are hot!
- Baby showers ideas
- Swimming and other fitness related items
Search for “Monokini” is up 538%. (Don’t you love learning new things on Pinterest. I swear I have never heard the term “Monokini” before…)
- 4th of July
Think about outdoor entertaining and any blue, red and white to show of patriotic spirits from clothes, nail arts to desserts.
What’s coming up:
Remember that pinners use Pinterest to plan ahead for happenings in their life. If you’re content creators, you need to consider what’s happening 2-3 months ahead. Now is the right time to be creating content for:
- DIY projects
The following June Trends are straight from Pinterest Newsroom itself:
And The International June Pinterest Trends:
Our friends in the UK just know how to live it up. Red-velvet latter sounds so yummy!
There you go! All the trends that are HOT in June to help guide your Pinterest marketing strategies this month.
Need someone to take over managing your Pinterest while you’re on vacation or simply enjoying more time with the kids this summer? Check out my Pinterest Management services!
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